Apple Is Targeting The Video Game Industry

Apple has collectively termed its line of products as being part of the “post pc” world and given that combined sales have beat the combined sales of all major video game consoles by at least 30 million, it can easily be said that Apple is making a dent in yet another market. Now of course, simply comparing these numbers isn’t entirely fair. Just because someone bought an iPad doesn’t mean they did it instead of buying an Xbox. But one thing is becoming increasingly clear…average people are becoming exposed to games through smartphones and tablets and seasoned console gamers are finding tablet versions of their favorite games in the app stores.

Even the global president of Nintendo, Satoru Iwata had this to say regarding Apple and the gaming industry:

“Game development is drowning,” he said. “Until now, there has always been the ability to make a living [making games]. Will that still be the case moving forward?”

There’s speculation among all major game developers that tablets are an unnerving cancer to the console game market. While it may be true that tablet and smartphone games are selling well, I can’t imagine that these little “novelty” games will ever kill consoles and PC gaming.

HardwareComputer gaming hardware

One of the major contributing factors to the success of console and PC gaming is the hardware. Usually in performance arenas, bigger is better. Take a car for example…the larger the engine, the more power it puts out. Computers are no exception…the bigger the graphics card, the more power it’ll churn out. Technology has certainly allowed wondrous things to be accomplished with very tiny devices, but the fact still remains that a beefed up powerhouse PC or console on a 50″ LED tv is going to be a much better experience than a rinky-dink iPad.

Another concern I have are the controls. How can you compensate for the lack of buttons on an iPad? Some of today’s games are so involving that they require controllers that have 8 or more buttons. The iPad can most certainly excel at simple games that require screentaps here and there or the physical motion of moving the iPad around, but can it really be used to play complex games? If not, does anyone even care?

The question about whether Apple will lead this industry isn’t about whether they can or not…it comes down to what the gamers want. If they want to trade in their World of Warcraft and Call of Duty for Fruit Ninja and Words with Friends, then that’s the new industry. Gaming experience plays a huge role in the psyche of consumers.

Gaming ExperienceiPad Gaming

The widely accepted culprit to Apple’s gaming success is the gaming experience itself. Today’s average gamer seems more interested in being able to play games on the subway or while waiting for their bus rather than be cooped up for hours in a stuffy bedroom. This means that kids are having more fun playing wirelessly with their friends on iPhones, iPads and Android devices. It seems the days of inviting all your friends over to your house to get down on some multi-player action are dwindling.

However, experience isn’t just about the device or the setting. It’s mostly about actual gameplay. Even though Apple touts the iPad as being a serious gaming device, anyone with a small tech background could tell you that there’s no way an iPad can compete with the hardware found in an Xbox 360 or PlayStation 3. As a result, the games on the iPad are still very mobile and for the most part are quick puzzle-type games that can be completed with minimal touchscreen controls.

Part of the reason for bringing all this up is because it makes me wonder if simple games have become fun again. Back in the 80’s, we were all content with controlling little Mario around on 2D side-scrolling levels that progressively got harder, but then we wanted more. We got it when console gaming exploded in the late 90’s. This new gaming explosion effectively killed off the arcade industry while opening new doors for immersive gaming adventures that required some major skill and buckets of time to complete. Then we got 3D. It seemed like just around the corner, we’d all be playing virtual reality simulator games.

Yet, amongst all the new devices like Kinect and Move, people still want to cut fruit in half with one finger.

My two cents

My opinion on this has always kept the two gaming industries separate. On one side, you had mobile (and online) games and on the other, you had console and computer games. All gamers could have the best of both worlds…fun, quick games while on the road and epic adventures when at home. Now it seems the lines are being blurred thanks to everything moving toward the “app” world. Game makers are now forced to created mobile versions of their big games just to stay competitive.

I probably shouldn’t really be speaking much on this topic considering that the only console game I really play is Call of Duty: Modern Warfare 3, but at the same time, I could never see myself playing an iPad version of MW3. The graphics might be great and the motion of the iPad could be used well to control the game, but let’s face it. To downgrade from an 8+ button Xbox controller to an iPad screen just seems a little chaotic to me!

With that said, Apple is surly taking many industries by storm and over the years, they used the iPod to kill off Sony’s Walkman and Discman, used iTunes to almost destroy all classic music stores (remember Tower Records?), changed the entire phone industry with iPhone, practically set new standards for application and game distribution through the App Store and are now using the iPad to get people to buy something they never thought they needed. The irony here is that Apple was once criticized for not having much in the gaming sector and now they’re being hailed as a potential gaming leader. I’m curious to see how this plays out.

iPad 2 vs iPhone 4S vs iPod Touch (4th Generation)

With the release of Apple’s latest product, the iPhone 4S and iOS 5, Apple’s lineup has 3 great products all operating with the same OS. There is no longer a distinction between these devices in terms of software. The world of Apple now revolves around OS X and iOS with both of these revolving around iTunes. Steve Jobs may have left us, but Apple’s ecosystem is far from gone. However, the question still comes down to whether we need all three of these devices or just one or maybe two. Today, I’d like to compare all three and let you decide.iPod Touch (white)

Let’s start with the iPod. Here’s a device that changed the portable music industry forever. Of course, during its humble beginnings, it was simply a music device. For whatever reason, Apple felt like there needed to be more, so they have created numerous iterations of this one device over the years and today, we have iPod Touch.

iPod Touch vs iPhones

The iPod Touch has seen 4 revisions since it was first introduced back in 2007 and this latest one is the closest they’ve come to the iPhone since. Because of this, let’s first compare the Touch to the latest iPhones:

iPod touch iPhone 4S iPhone 4 iPhone 3GS
Capacity 8 GB
32 GB
64 GB
16 GB
32 GB
64 GB
8 GB (as of Oct ’11)
16 GB
32 GB
8 GB
16 GB
32GB
Screen size (inches)
/Resolution
3.5 / 960 x 480 3.5 / 960 x 480 3.5 / 960 x 480 3.5 / 480 x 320
Processor Apple A4 Apple A5 1 dual-core 1 GHz Apple A4 Samsung ARM Cortex-A8
Battery Life Video: 7 hours
Audio: 40 hours
Talk/Video/Web: 8/10/9 hours
Audio: 40 hours
Talk/Video/Web: 7/10/10 hours
Audio: 40 hours
Talk/Video/Web: 5/10/5 hours
Audio: 30 hours
A-GPS No Yes Yes Yes
Camera under 1 megapixel 8 megapixel & VGA 5 megapixel & VGA 3.2 megapixel
Video Camera 720p HD 1080p HD 720p HD Yes
FaceTime 4th gen. and later Yes Yes No
Siri Support No Yes No No
Phone No Yes Yes Yes
Wi-Fi Yes Yes Yes Yes
Size (in inches) 4.4 x 2.3 x .28 4.5 x 2.31 x .37 4.51 x 2.31 x .37 4.5 x 2.4 x .48
Weight (in ounces) 3.56 4.9 4.8 4.8
iOS 5 Support? 3rd gen and later Yes Yes Yes
Monthly Fees No $55-$99 $55-$99 $55-$99
Price $199/$299/$399 $199/$299/$399
(w/ 2-year contract)
$99
(w/ 2-year contract)
Free
(w/ 2-year contract)

Clearly, the 4th gen Touch most closely resembles the iPhone 4. The great thing about that is for all of you who don’t want an iPhone because you already have another device you love or you’re stuck in a contract, the iPod Touch is the perfect replacement. It can give you access to all the apps that iPhone owners rave about and now with the new generation of Touch, you have the dual cameras, iOS 5 software and it comes in white too! Also, with iMessage, you can now send instant text messages to every other iOS device over wi-fi.

Now I no longer own an iPhone, I’ve been seriously considering the new iPod Touch. Not only for its music capabilities in my car, but also for the apps that I miss—mainly my Chase bank app that allows me to deposit checks just by taking a photo of it. With the front-facing camera, you can use the Facetime app to communicate with every iOS device over wi-fi. So essentially, you can use the iPod Touch just like an iPhone when you’re connected to a network.

iPad vs iPod Touch

Apple iPad
The iPad was a “revolutionary device” that Apple made us believe that we needed. And despite the fact that it’s the best selling tablet on the market today, some people still wonder what its main purpose is. Those of us who have owned an iPad at some point understand that it’s really nothing more than a large iPhone. Although I make that sound like a negative thing, it’s actually the one fact that is what makes the iPad such a popular device. Apple’s ecosystem of devices and their connectivity to iTunes has made these products indispensable.

http://ledfrog.com/?p=21311&preview=true

iPod touch iPad iPad 2
Capacity 8 GB
32 GB
64 GB
16 GB
32 GB
64 GB
16 GB
32 GB
64 GB
Screen size (inches)
/Resolution
3.5 / 960 x 480 9.7 / 1024 x 768 9.7 / 1024 x 768
Processor Apple A4 Apple A4 Apple A5 dual-core 1 GHz
Battery Life Video: 7 hours
Audio: 40 hours
Video/Web: 8/10
9 hours on 3G
Video/Web: 8/10
9 hours on 3G
A-GPS No Yes (3G models) Yes (3G models)
Camera 0.7MP back, 0.3MP front N/A 0.7MP back, 0.3MP front
Video Camera 720p HD N/A 720p HD
FaceTime 4th gen. and later No Yes
Wi-Fi Yes Yes Yes Yes
Size (in inches) 4.4 x 2.3 x .28 9.56 x 7.47 x .528 9.5 x 7.31 x .346
Weight 3.56 oz 1.5 lbs/td>

1.32 lbs
iOS 5 Support? 3rd gen and later Yes Yes
Monthly Fees No AT&T –
250MB $14.99 per month
2GB $25.00 per month
Verizon –
1GB $20 per month
2GB $30 per month
5Gb $50 per month
10GB $80 per month
AT&T –
250MB $14.99 per month
2GB $25.00 per month
Verizon –
1GB $20 per month
2GB $30 per month
5Gb $50 per month
10GB $80 per month
Price $199/$299/$399 Wi-fi only
$499/$599/$699
Wi-fi + 3G
$629/$729/$829
Wi-fi only
$499/$599/$699
Wi-fi + 3G
$629/$729/$829

The iPad and iPods are not to be directly compared of course due to their very different sizes, but the point of these charts were to show you just how close the iPod touch is to Apple’s other mobile products.

My two cents

I owned an iPhone since the first one came on the market right up until I sold my iPhone 4 just a few months ago. I did this in hopes that the new iPhone would be a significant upgrade, but it looks like I’ll have to wait until the next phone until I get back on iPhone. In the past year or so, I’ve also owned an iPad and an iPod Classic. For a phone, I’ve been using the Samsung Focus with Windows Phone 7 on it and I love it. However, I do miss some of the apps I once had on the iPhone and as a result, I’ve been tempted to buy an iPod touch. After researching the information above, I’ve concluded that the 4th generation iPod Touch is the closest thing I can get to an iPhone without having to buy an iPhone.

I don’t like the iPad as much because of the pricing, so I’m willing to try the new Kindle Fire in November before I consider ever going back to an iPad. My new lineup might consist of the following before Christmas: MacBook Pro, iPod Touch (white 32Gb), Samsung Focus and Kindle Fire. It’s crazy how times change!

iPad HD Rumored for Fall Release

I remember when I bought the iPad, my buddy (who works for Apple) said I should wait because an iPad 2 was undoubtedly coming out soon. But since I’m impatient, I bought it anyway thinking this was the greatest device since the iPhone. Sure enough, two months later, the iPad 2 was being announced. I decided I wasn’t going to upgrade, but then 1 month after the launch, I changed my mind again. This time, I sold my iPad and opted not to get any more iPads because I found that I just didn’t use it as much.

Anyway, the reason for telling you all this was because I remember hearing from my Apple friend when the iPad 2 launched that there would be another one on its way sometime in the fall (possibly September) and sure enough, here comes the iPad HD! I asked him why Apple would build up the iPad 2 so much and then release another iPad not even 6 months later? He said they wanted to drum up sales for the holiday season. That seemed logical, but it appears to not be entirely true.

iPad HD (iPad Plus)

Apple is making it clear that the iPad HD is not “the iPad 3”, but rather a complementary device to the iPad 2. This basically tells us that iPad HD will be nothing more than a souped-up version of the current device. This is good news to iPad 2 owners because now they won’t feel like they just dropped $500 on something that is now outdated.

The iPad HD is said to be increasing the screen resolution by double that of the current iPad 2, which is 2048×1536. There’s no word on whether it will receive any other spec increases, but this new device is supposed to cater to those involved in high-end photo and video production. To add to the toolset of those individuals, Apple is said to be releasing iPad-friendly versions of Final Cut Pro and Aperture.

There’s no word on any design changes either, but we can certainly expect that the price point for this device will be higher!

My two cents

It’s not surprising that Apple would pull a move like this. Although it’s nice to have choice from a company who usually doesn’t offer much choice, I can’t imagine that many iPad 2 owners would upgrade to this just because the screen resolution is doubled. However, there are those people out there that require the latest and greatest, so I’m sure there will be some sort of line at the local Apple store.

Apple Store Unionizing, Common iPhone Passcodes and Verizon iPad Recalled

Today I was reading about some current news coming from Apple Inc. and found three little stories that I thought I’d share with you.

Apple Retail Workers Union

Workers Union
It seems that Apple Store employee Cory Moll isn’t too happy with his $14/hr part-time wage he earns in his San Francisco Apple Store, so what does he do? Well, instead of asking his boss for a raise, working towards a promotion or possibly even finding a better-paying job, he decides to make a go at starting a union! The first argument that comes to mind is how well does $14/hr carry you in San Francisco? As I live in the Los Angeles area, I decided to use a cost of living calculator available at BestPlaces.net to compare salaries between Los Angeles and San Francisco. I was somewhat surprised to learn that the cost of living in San Francisco is about 43% higher than LA with housing being 69% greater.

With this information, I plugged in a salary of $29,000 per year. This is rounded down using $14/hr at 40 hours a week before taxes. The calculator tells me if you were making $29,000 in LA, you should find a job that pays $41,331 in San Francisco in order to maintain the same cost of living. Now, I’m not saying Cory can’t live off of $14/hr in San Francisco because I know plenty of other people are getting by making less (SF minimum wage is $9.92), but these numbers do paint a real picture.

The second argument is about whether a union would actually help retail employees or not. Typically, unions are found in heavy industries where work conditions generally include real-life dangers to health, long-term physical injuries and other ailments that employees must “suffer” while trying earn decent wages. Over the years, unions have helped to keep employees safe and protected against negligent employers. However, some might argue that due to the many changes in employment laws and protections offered to employees by national and state governments, unions are no longer necessary. I won’t get into that here, but the point is, aside from maybe securing higher salaries, what real good will a union of Apple employees do? I can imagine one negative downside to this: higher prices for consumers.

At any rate, Cory has acknowledged the daunting task ahead of him in trying to secure favor from all 325 Apple Stores, but he says his first task is to just get people talking.

The Most Common iPhone Passcodes

iPhone lockscreen
Hackers and wouldbe crazy girl/boyfriends listen up! According to the makers of the Big Brother Camera Security app, the most common passcode used on iPhone and iPod Touch devices is ‘1234’. The next most commonly used passcodes are ‘0000’, ‘2580’ and ‘1111’. The app, by the way, allows you to set your screen to lock like normal, but if someone grabs your phone and makes an attempt at accessing the device, it takes two photos of that person using the front facing camera.

The makers of the Big Brother app, Amitay, collected anonymous information from over 200,000 of its users to compile the list of most-used passcodes. Of course, these passcodes are only used in the app itself and Amitay has no access to find out what passcodes are being used on the iOS screen lock, but the results are still ironic considering these very insecure passcodes are being used by individuals who are also using security software.

All of this goes to show just how insecure our passwords are. This is especially true for those out there that not only use a very simple password, but end up using the same password on many different sites! If one lesson can be learned here, it’s to create a unique passcode, don’t use dates and don’t make it obvious. If all that fails, disable “Simple Passcode” in your iOS device—this allows you to create a real, complex password.

Verizon iPad 2 Recalled

Verizon iPad
Ok, so the headline sounds a bit more alarming than the actual news, but the point is that a small number of Verizon iPad 2 units have been recalled due to problems with them connecting to the 3G network. Apple is claiming that an “extremely small number” of units have a manufacturers defect in them that makes it near impossible to get 3G service on the device.

It seems that the recalled devices suffer from having a duplicate MEID code of another device. This apparently happened during the flashing of the chips inside the device. It’s this MEID code coupled with a mobile equipment identifier that make each iPad unique. When an iPad goes to connect, the network authenticates these numbers with accounting to ensure that the device is authorized to be on the network. However, when two devices have the same MEID number, it’s game over for both of them or at least the one that tried to connect last.

It’s been reported that Apple caught the problem quickly, but not quick enough to keep any flawed units from entering the marketplace. With that said, if you have a Verizon iPad 2 and are having connection problems, head on down to the Apple Store and get yourself a new one.

Apple iCloud Features

This fall is going to be a big deal for Apple. Not only will they likely be releasing the iPhone 5, but they are officially launching iOS 5 and another nifty little software suite called iCloud. That’s right folks, MobileMe is out and iCloud is in! Cloud computing has been taking off in the last year or so with what seems to be Facebook leading the pack when it comes to networking your social media presence.

Using Facebook as an example, anyone who has an account can see just how easy it is to connect EVERYTHING about our personal lives to just about almost anything on the Internet. Remember the days when you used to have to create new user accounts at every site you wanted to sign up for? Now, it seems just about every website allows you to sign in using your Facebook account. This is a slight example of cloud computing—being able to connect to everything wherever you’re located. However, even the almighty Facebook has its limitations.

Cloud computing as a whole is much more than connecting your wall to Twitter. It involves the centralized storage of your documents, emails, pictures, videos, etc. while connecting (or syncing) these items to all of your devices. In the old days, you had a computer at home and some sort of sync software that you would use to send documents to each one of your devices one at a time. The problem was that whenever you wanted to update something or make other changes, you had to wait until you got home to re-sync everything again.

While Apple iCloud does not purport itself to be an all-inclusive solution to address everything cloud computing can offer, it does provide a very simple and intuitive way for iOS users to wirelessly sync information to smartphones, laptops, computers and Internet storage. I’m hesitant to use the term “sync” because iCloud actually performs this process live, which means you don’t actually have to do anything for your stuff to appear across all of your toys—except to provide a wi-fi connection to the Internet.

iCloud Features

Likely the biggest feature of iCloud will be the free 5GB of online storage you have alongside the free iCloud software itself. However, this is a far cry from the two MobileMe plans that were available: a 20GB individual plan and a 40GB family plan. But as with any online storage service, this is just the basic offering and we can be sure that for some money, you can add more features and storage to your account.

  • Photo StreamPhoto Stream CloudPhoto Stream is probably the second biggest feature to come from iCloud. To explain it simply, I’ll quote Apple: “With iCloud, when you take a photo on one device, it automatically appears on all your other devices. No syncing. No sending. Your photos are just there. Everywhere you want them.” The best part is that all of this works with PCs as well! If you add an AppleTV to the mix, you can create visual slideshows to display on your tv for all to enjoy!
  • iTunesiTunes CloudiTunes in iCloud allows you to purchase anything you want from the store and have them appear on all registered devices. So imagine you’re at work and you buy a new song on your iPad. This song gets stored on iCloud and then gets synced automatically to your iPhone, which will come in hand for your ride home when you want to plug the phone into your car.
  • Wi Fi Backup – Now you don’t even have to connect your device to a computer to do your backups! When you go to sleep at night, your device will automatically back itself up over your home wireless network.

My two cents

I love the concept of cloud computing because it’s less hardware for me to own and that means less trouble when it comes to connecting devices and making sure that every computer has all of my updated files. I’m happy to know that iCloud still has many of the features I wanted to use when MobileMe came out, but didn’t want to pay for. We have yet to see what kind of “premium” services iCloud will bring to the table, but as it stands now, I think the free, basic service will be just enough for my usage.

Apple MacBook Air vs Samsung Series 9

In my never-ending search for the perfect mini-laptop, the Series 9 is looking like a mighty contender to the MacBook Air. Originally, I compared the MacBook Air to the MacBook Pro and iPad 2 to find out which device held up as a better “portable” computer, but it looks like a new competitor has stepped into the ring: Samsung.

From the looks of it, Samsung has a great product and by all accounts it appears to have the Air licked, but after looking closer, it might seem like you get more for your dollar with Apple. When have you ever heard anyone say that before?!

Design

Both of these lightweight computers are designed to be as thin as possible. While I still love the design features of practically all Apple hardware, the Samsung Series 9 is very close in style and material to the Air. In fact, it’s even .04 inches thinner than the MacBook at its thickest point. I know .04 inches is nothing, but I’m sure there are some people out there that might raise a fuss about it!

Apple MacBook AirSamsung Series 9

One major complaint I have about the MacBook Air is that unlike its Pro counterpart, it does not have an edge-to-edge glass screen. The silver border around the screen is actually a separate piece above the screen and this allows dust and grime to accumulate at the edges. Ironically, Apple has veered away from designs like this on every other one of their product partly for this reason.

Features

Take a look at the comparison between the two. While the Samsung has more than the Air on many points below, I still can’t see how they justify their pricing.

Comparison: (Series 9 is compared to base 13-in MacBook Air)

MacBook Air Samsung Series 9
Base Price $1299 $1649
Colors Silver Aluminum Black Duralumin
Dimensions (HxWxD) 0.11-0.68in x 11.8in x 7.56in 0.64in x 12.9in x 8.9in
Weight 2.3 pounds 2.88 pounds
Storage 128GB SSD 128GB SSD
Memory 2GB DDR3 (4GB Max) 4GB DDR3 (8GB Max)
Connections Wi-Fi (A,B,G,N), Bluetooth 2.1 Wi-Fi (B,G,N), Bluetooth 3.0
Screen 13.3in HD LED glossy 13.3in SuperBright LED HD anti-glare
Processor 1.86GHz Intel Core 2 Duo 1.4 GHz Intel Core i5 Processor 2537M
Battery Up to 7 hours Up to 7 hours
Camera Standard VGA 1.3MP HD
I/O Ports Mini Display port (supports HDMI, DVI and VGA via adapters), RJ45 LAN (with adapter), Mic-in, Headphone Jack, 1 SD card Slot, 2 USB ports Micro HDMI Input, Headphone Jack, Mic-in, 1 MicroSD Slot, RJ45 LAN, 2 USB Ports (1 Chargeable)

Apple gets beat out in almost every category except for size and weight (although these two factors are not likely to be dealbreakers for most consumers). Not only does Samsung have Apple beat on everything listed above, there are also two other major differences. The first one is that the Series 9 has a backlit keyboard and the second being a 3-year warranty. On the Air, you can’t get the backlit keyboard and the only way to get 3 years of warranty service is to buy AppleCare for another $249.

My two cents

If we’re comparing the lowest priced 13 inch MacBook Air to the Series 9, the Series 9 has Apple beat, however you’ll be paying $350 more for it. If you bring up the MacBook Air to the same 3-yr warranty coverage, you would have only a $100 price difference with Samsung still be the more expensive device.

Another thing to remember is that Apple also has two 11 inch models to consider with prices going as low as $999. My opinion is that the huge difference in price doesn’t seem to justify the small differences in features except maybe the processor and more memory. I’d say if you’re thinking about the Series 9, maybe it’s more of a comparison to the 13 inch MacBook Pro except in thickness and you might want to take a look at where you money is being spent.

The last major difference is obviously the operating system. Although I love Windows 7 and how much better it is than previous versions of Windows, I still love my OSX much better! Plus, if you get the MacBook Air, you can still install Windows on it so you can have the best of both worlds.

If you’re considering spending $1649 on the Series 9, you may want to consider a MacBook Pro. If you’re just looking for a mini-laptop and don’t have the heart to go all the way down to a netbook, check out the MacBook Airs.